We're changing the world’s relationship with alcohol. One Sunday at a time.
4 in 5
Australians see
drinking as a problem
120K+
Daybreak app
downloads
160K+
Social media & online platform engagements
13
Years of experience
in alcohol change
Our Founder
The seed was sown for Hello Sunday Morning in 2009 when founder, Chris Raine embarked on a year-long experiment to quit drinking. A nightclub promoter at the time, Chris blogged about the challenges and successes of this experiment when he woke up hangover-free every Sunday Morning signing off with “Hello, Sunday Morning!” After that first year and extending the challenge to his flatmate, since 2010, Chris has grown Hello Sunday Morning into a bona-fide health service, with Daybreak as its key offering.
The values we uphold
Innovation
We innovate for impact
We continuously evolve to create truly transformative outcomes. We ask questions, adopt a flexible mindset, and are always open to fresh ideas and new ways of doing things. We believe in pushing boundaries, embracing creativity, and challenging traditional norms to find cutting-edge solutions to problems.
Excellence
We always bring our best
We believe in setting and upholding the highest standards, continuously challenging ourselves to deliver services that exceed expectations. We view excellence as a continuous journey and embrace the opportunity to do better and achieve more. Our commitment to excellence reflects our unwavering dedication to making a positive impact on the lives of those we serve and the broader community.
Curiosity
We are curious to learn and evolve
We ask curious questions to challenge assumptions, explore new perspectives and solve problems in unique ways. We learn from diverse experiences and encourage a culture that asks questions, seeks first to understand and encourages open conversations. Our curiosity helps us fail forward, inspire innovative solutions and create transformation change.
Caring
We foster connection and understanding through caring
We prioritize empathy, compassion, and genuine care for others' wellbeing. Our strength comes from working together, listening, and learning with openness. We approach everyone with humility, value their knowledge, and foster a caring environment that empowers positive choices, builds resilience, and strengthens connections.
Evidence based
We prioritise informed decision making
We embrace the scientist practitioner approach and consider the evidence at every touchpoint in our work to ensure that we only provide effective options with the highest impact and best possible outcomes. Our solutions are grounded in a unique combination of data and practice expertise to build trust and enable people to make informed choices.
Our board
Dr Nicole Lee
CEO
Dr Fred Hersch
Director
Michael Ziviani
Director
Claire Hanratty
Director
Liana Rossi
Director
John Rogerson
Board Chair, Member of Risk & Audit Committee
Dhanesh Singh
Director, Member of Risk & Audit Committee
Anna Cullinane
Director, Chair of Finance, Audit & Risk Committee
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Our leadership team
Dr Nicole Lee
CEO
Amber Kelaart
Operations Manager
Dr Hannah MacRae
Program Development Manager
Jacinto Santamaria
IT Manager
Jane Pearson
People and Culture Manager
Kate Acosta RN
Digital Health Services Manager
Kate Whitney
Philanthropy and Partnerships Manager
Dr Katinka van de Ven
Research Manager
Merqtoosha Camilleri-Medina
Marketing Manager
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Careers
Interested in working with us?
