Hello Sunday Morning provides the Daybreak app in conjunction with partner organisations, including the Australian Government Department of Health. Daybreak is a peer-to-peer support service. Daybreak is designed to complement, not replace, the relationship members have with their health care professionals. We do not provide crisis support or counselling. If you live in Australia and you or someone you know is in crisis and need urgent help, call Lifeline on 13 11 14 or, in an emergency, call 000. If you are living outside of Australia, please contact your local support services.
The Daybreak Community Guidelines are designed to create a safe, anonymous, supportive community forum.
Use an email address or username that could identify you or anyone you know, in any way
Include any details of locations that could identify you in any way. For example, mentioning Melbourne may not be identifying but mentioning Finley may. Note, anything that can link a member nickname with a location may be identifying.
Post any inappropriate, obscene, offensive or provocative content.
Break the law in any way, and don’t encourage others to break the law.
Post with commercial interests in mind or to promote any specific religion or political ideology.
Refer or invite members to third party sites e.g., social media or Spotify, through the Daybreak app.
Provide professional advice such as legal, medical or financial.
Provide any advice which is potentially harmful and/or illegal.
Promote substance use of any kind or in any capacity, including the re-introduction of substances. This includes advice regarding supplements, which is considered medical advice.
Post or behave in a way that interferes with Daybreak or disregard App controls or directions from Hello Sunday Morning staff.
We want you to feel comfortable to talk openly in the community about difficult experiences, but we want to encourage you to do this in a way that meets your needs, as well as protects vulnerable members of our community. To help with this, we have put together a few guidelines that may help you to talk about your experiences safely in the community.
Think about what it is you need
If you are experiencing suicidal thoughts and feelings and are looking for immediate support, there are services who specialise in providing this, such as crisis support services. To access these, please click here.
Think about how and what you post
Certain topics can be triggering therefore, out of respect for people with a lived experience and survivors, please do not publish content that contains graphic or specific details, or any descriptive account of:
Post a content or trigger warning
This can be written at the beginning of your post. If possible, write the body of your message in the comments section underneath your trigger warning. This will give other vulnerable members the opportunity to make an informed decision before reading your post.
Some examples of when to use trigger warnings are:
If possible, let others know that you are safe or that you have a safety plan
It’s ok not to be ok, but it can be helpful for other members to know that you have steps in place to keep yourself safe if you’re experiencing suicidal thoughts or feelings. This might include letting members know that you have crisis support numbers handy and plan to contact them if things get worse for you, or that you have a close friend or family member who can help you.
Keep your comments turned on
It can be distressing when a member shares suicidal thoughts or feelings but then turns their comments off so that other members cannot provide support to them. Posts of this nature may be removed by our community moderators.
Avoid posting specific details
Shares that provide details about a suicide or suicide attempt, including information about methods, the location of a suicide, or locations where suicide attempts may have happened will be removed by our community moderators. In order to ensure Daybreak is safe for both you and other members, please:
Make sure your username protects your anonymity
Do not include any identifying information in your username or email address. This includes:
We understand that occasionally the guidelines may be breached unintentionally. If this occurs, one of our moderators will contact you via email to let you know which guideline your post has breached, why we have that guideline and how your post could be altered to meet the guidelines.
Your post will be taken off the Daybreak app. Once you have been notified of this action. you will be able to resume your participation in the online community.
In the case for breach of Anonymity, you will receive a message with clear actions and reference to the Community Guidelines. If you do not respond or fail to take the recommended action (e.g., changing your username to be less identifying), your account will be suspended 7 days after the email was sent.
As a last resort, access to Daybreak may be removed for a period of time for members who repeatedly or intentionally breach these Community Guidelines. We understand that sometimes these repeated breaches are a consequence of other difficulties members may be experiencing at the time. In these circumstances, the process is as follows:
1. Access is removed for [designated period] and the member will be informed of such action.
2. If the member breaches again, access is removed for [designated period] and the member will be invited to renew their access at the end of that time.
3. When a member’s access has been removed, they will not be able to log into their account. If they wish to provide feedback or make a complaint, they can email firstname.lastname@example.org
Note: Hello Sunday Morning reserves the right to remove a member’s access to Daybreak immediately to protect the community from further impact.
Hello Sunday Morning has a team of Moderators who monitor activity and posts on the Daybreak app. They work normal business hours therefore any posts that occur on the weekend, public holidays or after hours are moderated on the Monday or the following business day.
The role of the moderator is to:
Communicating online with a diverse group of people can be challenging. Sometimes we struggle to convey what we mean through the written word, or others might misinterpret what was written. Many factors contribute to these communication breakdowns: how we are feeling on the day, our personal experiences and backgrounds, our culture—the list goes on. It’s inevitable that at some stage, we will unintentionally offend or trigger someone in the community with what we have written or feel that way ourselves.
The important thing is to be aware when this is happening so that you can take steps towards supporting yourself. This might include taking a short break from the Daybreak community, checking in with those people you know are most helpful for you at times when you are distressed, such as close friends, support workers, carers, your doctor, psychologist and/or family to talk about your experience.
You must be eighteen (18) years of age or over to create a user account on the App. You cannot create a user account for anyone other than yourself. You cannot create more than one user account.
You must provide complete and accurate information when creating a user account. You cannot use another person’s account and must immediately notify us of unauthorised use of your account. We reserve the right to disclose your identity or other information you provide when establishing an account if required by law to do so. You remain responsible for maintaining the confidentiality of your password and username.
Paid subscriptions to the App can be purchased via an in-App purchase on either the App Store or Google Play store. A paid subscription will give you access to the App for the selected period (1 month or 12 months) following a two-week trial period. You will not be automatically subscribed to a paid subscription at the end of the free trial period. Subscriptions purchased through the App Store or Google Play Store will auto-renew at the end of the subscription period.
When you register for a paid subscription, trial, or code online, you consent to access the App immediately. If you register for a paid subscription or code online, you may change your mind for any or no reason and receive a full refund of all monies paid within fourteen (14) days (‘the Cooling-off Period’). Refunds will not be provided if you have accessed the App at any time during the Cooling-off Period. If you wish to receive a full refund of all monies paid before the Cooling-off Period elapses, you must notify us in writing at email@example.com.
If you purchase your App subscription through the iTunes store or the Google Play store, any request for a refund will be subject to the iTunes or Google Play Terms of Service and will therefore not be refundable by us.
HSM may change the price of the paid subscription from time to time and will communicate any price changes to you in advance and, if applicable, how to accept those changes. If you do not agree with the price change, you have the right to reject the change by unsubscribing from the App prior to the price change taking effect.
HSM owns all rights, title and interest (including present and future copyright) in the App. All material in the App such as articles, written materials, names, trademarks, images, photographs,
HSM monitors the posts in the App will be monitored by Hello Sunday Morning.
You are not permitted to post any material in the App which:
We understand that problems with content are usually unintentional, however there may be occasion where a post is required to be removed due to its inappropriate or triggering nature. Please refer to the section above – What if I breach the Community Guidelines.
The App may contain links or other connections to websites operated by parties other than us (‘Links’). These Links are provided for convenience only. If you use a Link to access a third-party website, you do so entirely at your own risk. Our inclusion of Links or other connections to third party websites does not imply any endorsement of the material on them or any association with their owners or operators. The views or recommendations provided in these Links do not necessarily reflect those of HSM.
You confirm and acknowledge that HSM may modify, suspend, disrupt or discontinue any part of the App, whether to all users or to you specifically, at any time with or without notice. You agree and acknowledge that HSM will not be liable for any of the actions set out above or for any loss or damage that is caused by any of the actions set out above.
The App technology is technically complicated and is dependent on third party engineering and hosting in part, and on a range of factors such as software, hardware and tools, either our own or those owned and / or operated by our contractors and suppliers. HSM does not guarantee that the App will be uninterrupted or that it will be secure, consistent, timely or error-free.
To the fullest extent permitted by law, HSM excludes all conditions and warranties (express and implied) of any kind in relation to DAYBREAK (the App, the Services and the Content). Under no circumstances (including without limitation, any act or omission on our part) will we be liable for any indirect, incidental, special and/or consequential damages or loss whatsoever which results from any use of or access to, or any inability to use or access to DAYBREAK (the App or any Content). Certain laws may not allow the exclusion of some conditions and warranties, in which case some of the above exclusions may not apply to you.
DAYBREAK (the App) is not intended to be used for medical diagnosis or drug prescription or advice concerning which drugs or treatment may be appropriate for you.
You should never rely on or make health or well-being decisions purely based on use of DAYBREAK (the App). Never disregard, avoid, or delay obtaining medical or psychological advice from your registered health practitioner because of information or advice you receive through DAYBREAK (the App).
You agree that HSM and its affiliates shall not be liable to you or anyone else for any loss or injury caused in whole or in part by relying upon, using, or interpreting the content or any other information obtained through the use of DAYBREAK (the App). In no event will HSM or its affiliates be liable to you or anyone else for any incidental, consequential, indirect, special or exemplary damages or lost profits arising out of the use or inability to use the Content, the App or any other information obtained through the App, even if HSM, its affiliates, its licensors, agents or representatives know or have been advised of the possibility of such damages.
HSM may (in our sole discretion and without prior notice to you) terminate your licence to access the App and the Content if:
(b) we believe HSM’s Daybreak is not appropriate for you.
Hello Sunday Morning (ABN 82 145 512 125) (HSM) is a non-profit organisation which aims to assist individuals to change their relationship with alcohol. HSM owns Daybreak which is accessible via a mobile app (DAYBREAK).
Important definitions which apply to this policy:
“Personal Information” is information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information is true or not and whether the information is recorded in a material form or not.
“Health information” is (a) Personal Information or an opinion about: (i) the health or a disability (at any time) of an individual; or (ii) an individual’s expressed wishes about the future provision of health services to him or her; or any other Personal Information about you when a Health Service Provider collects it.
“A Health Service Provider” is an organisation that provides a health service and holds Health Information is covered by the Privacy Act 1988 (Privacy Act), even if they’re a small business or providing a health service is not their primary activity.
“Sensitive Information” is any Health or genetic information, information or opinion about an identified Member’s racial or ethnic origin; political opinions; membership of a political association, religious beliefs or affiliations, philosophical beliefs, trade union, professional or trade association membership; sexual preferences or practices or criminal record.
HSM respects MEMBERS’ right to privacy and is committed to safeguarding MEMBERS’ privacy when engaging with DAYBREAK.
HSM’S PRIVACY OFFICER may be contacted by emailing firstname.lastname@example.org
When a MEMBER registers a profile with HSM through DAYBREAK, they will be required to provide HSM with their email address for administrative/registration purposes. MEMBERS are also encouraged to use a nickname (MEMBER NAME), not their real name for their profile and participation in the COMMUNITY FEED and to not disclose this name to others in order to retain anonymity. Retention of anonymity means that certain information provided by a MEMBER does not become identifiable, so it is important that MEMBERS adhere to this rule.
DAYBREAK is a web and mobile app developed by HSM to provide a platform whereby MEMBERS can anonymously engage with each other online via written posts to discuss changing their relationship with alcohol. All MEMBERS can view the posts. Posts are moderated by HSM’s MODERATORS as set out in COMMUNITY RULES.
In addition, to providing a discussion feed for MEMBERS (COMMUNITY FEED), DAYBREAK includes features whereby Members can choose to undertake behavioural experiments (EXPERIMENTS).
In order to become a MEMBER, individuals must be at least 18 years old.
DAYBREAK is NOT a crisis service and is NOT monitored in real time, 24 hours/ 7 days per week. In a crisis situation, MEMBERS should not rely on posting their concerns in DAYBREAK .
A) Anonymous Community Feed
DAYBREAK has a COMMUNITY FEED for MEMBERS to exchange information with each other anonymously. Anonymity facilitates MEMBERS to openly share their concerns and to support each other without being identified and enables HSM to minimise the amount of identifiable information collected about MEMBERS.
MEMBERS are therefore encouraged to use a nickname or pseudonym in their interactions in DAYBREAK (MEMBER NAME) in the COMMUNITY FEED and to respect other MEMBERS right to stay anonymous by not using the COMMUNITY FEED to break anonymity (see the COMMUNITY GUIDELINES for further information).
MEMBERS are not able to identify MEMBERS’ registered identity and other Personal Information from the MEMBER NAME. However, HSM does retain the link between the MEMBER NAME and MEMBERS’ registered identity in the event that the MODERATOR reasonably determines that they should contact the MEMBER to provide emergency assistance information or apply COMMUNITY GUIDELINES. This information may also be made available to HSM’s technical and customer support and the Privacy Officer in order to respond to MEMBER enquiries.
HSM does not require MEMBERS to provide identifiable HEALTH or other SENSITIVE INFORMATION in DAYBREAK. Any such PERSONAL, HEALTH or SENSITIVE INFORMATION posted by MEMBERS in the COMMUNITY FEED or provided to MODERATORS is done voluntarily and at MEMBERS’ own risk of exposure of their identity and that information.
To ensure that we comply with Australian Privacy laws and Australian laws regarding the retention of HEALTH INFORMATION, we categorise MEMBERS information as follows:
a. Any identifiable information is PERSONAL INFORMATION and treated as such in compliance with Australian Privacy Laws;
b. Any identifiable information that includes HEALTH INFORMATION is treated as such in compliance with Australian Privacy Laws and Australian laws relating to the retention of HEALTH INFORMATION;
c. Any information that is provided on an anonymous basis and a health crisis is identified requiring matching of the registered identity by HSM with the MEMBER NAME in order to intervene, becomes HEALTH INFORMATION and will be treated in accordance with Australian Privacy Laws and Australian laws relating to retention of HEALTH INFORMATION;
d. Any information that is provided by a MEMBER on an anonymous basis into the COMMUNITY FEED orto a MODERATOR and is also a breach of COMMUNITY GUIDELINES which requires matching of the registered identity of the MEMBER by HSM with the MEMBER NAME in order to intervene, potentially becomes PERSONAL and/or HEALTH INFORMATION and will be treated in accordance with Australian Privacy Laws.
B) Registration Information
Registration information collected by HSM from MEMBERS includes:
The following mandatory registration information:
The following optional registration information:
From time to time, HSM will post requests for further information from MEMBERS for research and quality assurance purposes. See RESEARCH section.
So, we can understand your usage and browsing history of DAYBREAK, third party providers to HSM collect this information via cookies. We use this information to assess the effectiveness of DAYBREAK and to improve its quality assurance, functionality and appeal. DAYBREAK also collects technical data such as country from which contact is being made. Cookies do not reveal Personal Information, such as your name, address, phone number or address. Members can adjust their browser to disable cookies, but this may restrict the Members access to, and ability to use all aspects of DAYBREAK.
HSM only collects, holds and handles information about MEMBERS that is necessary for it to:
a. complete registration under DAYBREAK;
b. provide MEMBERS with DAYBREAK’s services;
c. improve DAYBREAK’s functionality;
d. promote and market DAYBREAK;
e. respond to MEMBERS’ enquiries;
f. monitor compliance with COMMUNITY FEED rules;
g. comply with a funder’s statistical reporting requirements;
h. conduct research by itself or in conjunction with third parties, including the compilation or analysis of statistics for management, funding or monitoring of the DAYBREAK service or to measure and improve the effectiveness of DAYBREAK in the assisting MEMBERS change their relationship with alcohol;
i. review written exchanges between a MEMBER and a MODERATOR for the following purposes:
A) to review a MEMBER’s complaint about a particular issue/instance that they reported about a MODERATOR ;
B) for MEMBER safety concerns or complaints of unethical communications;
C) for HSM’s training and supervisory purposes;
D) in response to a quality assurance concern of a MEMBER; and
E) to use “Meta Data” and other search terms to scan de-identified MODERATOR MESSAGES to search for trends and patterns that may affect HSM’S quality of service, DAYBREAK or the practices of HSM’S MODERATORS and to contribute to research in relation to alcohol use and online social connection platforms.
HSM may from time to time distribute surveys through DAYBREAK or to MEMBERS’ email addresses seeking feedback to improve MEMBERS’ experience of DAYBREAK or for marketing purposes to promote DAYBREAK. In addition, HSM may engage in health research and seek the participation of MEMBERS.
MEMBERS invited to be involved in such marketing and/or research can provide consent (opt in) or deny consent (opt out) at the time such invitations occur. Opting out of marketing or research will not impact on MEMBERS ability to continue to participate in use of DAYBREAK.
For any enquiries about marketing, please contact email@example.com.
For any enquiries about research, please contact firstname.lastname@example.org.
We do not sell your Personal Information to third parties.
To the extent practicable HSM will only disclose de-identified information about MEMBERS outside its organisation on the following bases:
a) to HSM’s accountants, funders, grant providers, financial advisors and legal advisors for the purposes of maintaining the provision of the DAYBREAK’s services and HSM’s business generally;
b) to HSM’s academic partners and/or academic publications for the purposes of publishing research regarding the usage and effectiveness of DAYBREAK in helping MEMBERS change their relationship with alcohol;
c) to HSM’s service providers and contractors to help HSM provide, manage, administer, monitor, distribute, operate or facilitate DAYBREAK’s services; to develop, market or provide HSM’s products and services, and to enable HSM to provide and improve its services (for example, web hosting companies, website administrators, mobile app distribution platforms, support services companies, data analytics and analysis companies, advertising partners and payment processing venders);
i. if HSM considers it necessary to protect the rights or property of HSM or any other individual, or to lessen a serious threat to a person’s health or safety;
ii. if a MEMBER has given permission for us to do so;
iii. to obtain funding or prospective funding for HSM to perform its services;
iv. to configure the DAYBREAK’s services to meet MEMBERS or a MEMBER’S wishes and needs;
v. to generate anonymous statistical data;
All conversations in the COMMUNITY FEED and MODERATOR MESSAGES are electronically stored at the time of posting.
HSM will use all reasonable endeavours and appropriate technical and organisational safeguards to maintain the security of Personal Information (including Health Information) it collects against unauthorised access, modification or disclosure and to make DAYBREAK as secure as possible against unauthorised access of MEMBERS’ personal information. Data transmissions over the Internet cannot be guaranteed to be fully and absolutely secure. DAYBREAK has security measures in place designed to protect against the loss, misuse and alteration of the information under our control.
Security measures include the encryption of COMMUNITY FEED posts and MODERATION MESSAGES and other self-reported data during transmission and at rest. HSM uses standard Secure Socket Layer encryption that encodes these posts and transcripts during transmission. All posts and transcripts are maintained on secure services for a period of time, as defined by relevant laws.
Access to stored data is protected by multi-layer security controls including firewalls, role-based access controls and passwords. MEMBERS accept that all conversations in the COMMUNITY FEED, with MODERATORS or in blogs are electronically stored at the time of posting/sharing in the COMMUNITY FEED, or with MODERATORS and that these records are retained and may contain PERSONAL or, HEALTH INFORMATION which has been voluntarily provided by MEMBERS.
HSM cannot ensure or warrant that MEMBERS’ PERSONAL or HEALTH INFORMATION will always be secure during transmission or protected from unauthorised access during storage therefore MEMBERS provide such information on DAYBREAK at their own risk.
MEMBERS should contact the Privacy Officer immediately at email@example.com if they become aware or have reason to believe there has been unauthorised use of their Personal or Health information in connection with DAYBREAK.
If HSM becomes aware of a breach of data which is likely to result in serious harm to the MEMBER whose PERSONAL INFORMATION is involved in the breach, HSM will quickly investigate it and then as soon as practicable notify the affected individual(s) and the Australian Information Commissioner of:
a) the identity and contact details of the organisation;
b) a description of the data breach;
c) the kinds of information concerned; and
d) recommendations about the steps individuals should take in response to the data breach.
If a MEMBER has a reasonable belief to suspect there has been a breach of their PERSONAL INFORMATION, they should immediately contact HSM’s Privacy Officer at firstname.lastname@example.org.
HSM stores MEMBERS’ information on its servers located inside Australia and the United States of America. Please be aware the information HSM collects (including for example, device data) may be transferred, processed and/or stored in a country outside of a MEMBER’s country of residence. As such MEMBERS’ PERSONAL INFORMATION may be transferred, processed and stored in a country or region in which the data protection and privacy laws, including MEMBERS’ rights, may not give a MEMBER the same level of protection as they have in the country or /region where they live or are a citizen.
In order to use DAYBREAK requires MEMBERS to give express consent to the transfer, processing and storage of their data (including de-identified and identified) in Australia. If a MEMBER chooses not to consent to the transfer of data they will not be able to access the services provided in DAYBREAK and will not be able to complete registration.
MEMBERS may seek correction of their PERSONAL INFORMATION by writing to Customer Support at email@example.com. MEMBERS may obtain access to or deletion of their PERSONAL INFORMATION by writing to our Privacy Officer at firstname.lastname@example.org.
To assist HSM in the process, it would be helpful if a MEMBER seeking access provides HSM with their email address and nickname and a telephone number so they can be contacted if HSM has any queries about the request. HSM will reasonably endeavour to respond to any MEMBER’s request within SEVEN (7) Australian business days.
It is MEMBERS responsibility to ensure that their Personal Information which was required for registration is accurate and kept up to date. MEMBERS are responsible for advising HSM of any changes to such Personal Information.
When a MEMBER’S account is DELETED:
If a MEMBER is not satisfied with HSM’s response, they may lodge a complaint with the Office of the Australian Information Commissioner (‘OAIC’) by writing to OAIC at GPO Box 5218, Sydney NSW 2001. For further information about the OAIC, please visit www.oaic.gov.au